Eliminate Wasted ‘REACH’
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Only 5% (40M) of India’s Internet Users account for all discretionary consumption! Thus, more than 80% of your Ad Impressions get wasted on reaching the wrong users.
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Xpert identifies who actually ‘CAN’ buy based on their past purchases across our network. By exclusively focusing your Ad targeting within these ‘identified buyers’ - we’re able to eliminate wasted ad impression delivery to non-buyers.
Build ‘FREQUENCY’ On Actual Buyers
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Your customer doesn't just shop from you, but also from other complementary brands. By stitching purchases across the Xpert network we’re able to identify actual buyers with precision.
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Xpert's data-driven approach helps you to repeatedly target actual buyers, building brand awareness that results in sales—not just clicks. Improve campaign performance while eliminating wasted impressions.
Resolve Google/Meta’s Conflict Of Interest
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Feel lack of control within Google and Facebook to steer your targeting? With only 5% of their user base making all purchases - these platforms often target ads to users who can’t buy, prioritizing their revenue over your sales.
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Xpert leverages data from 10M+ buyers making purchases across its network to build out your T.A.M. as a subset of their user-base to direct your ads within - thereby eliminating ad-wastage. We’re paid on measurable performance improvement delivered against your existing benchmarks.
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